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Primal Gray brings you ethically transparent high fashion for the everyday. Employing clean but contemporary silhouettes and paying close attention to every detail, Primal Gray garments are mindfully crafted to last.
Driven by a desire to create contemporary luxury garments for the conscious consumer, Primal Gray is a modern high-fashion brand conceptualized in New Delhi, India. Offering a blend of relaxed and formal ready-to-wear styles in a range of clean silhouettes, we provide fashion that endures. Seasonless and trendless, Primal Gray pieces are thoughtfully designed to adapt along with you and your style, integrating seamlessly into your everyday wardrobe.
Guiding every decision we make, our core values form the foundation of Primal Gray. We believe these values only make us stronger and we are proudly committed to upholding them. We believe in 4 core values: Craftsmanship, Culture, Community and Care.